Editor’s note: this post is from our archive. NYX has reformulated and rebranded its matte lipstick lineup over the years; the Soft Matte Lip Cream is the current Amazon pick that delivers the same long-wear matte finish at the same drugstore price.
The drugstore matte lipstick that has makeup artists rethinking what budget formulations can do. NYX‘s Matte Lipstick line has the kind of pigment density and color range you usually only get at the high end.
The formula
Truly matte without being dry. The pigment loads densely on the first swipe, so you get full-coverage color without packing on layers. Holds through coffee, light snacking, and a normal workday.
Shade range
Where this line really wins is shade. From everyday nudes to deep berries to the kind of true reds you’d expect to pay four times as much for. The color matches what’s printed on the bullet — no off-shade surprises.
If you’ve been stocking only luxury lipsticks, try this. You’ll lose some snobbery and gain some shades.
Shop the post
Our current pick: NYX Soft Matte Lip Cream on Amazon.
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Frequently Asked Questions
Is NYX Matte Lipstick drying?
It is a true matte, so it can feel dry on the lips after a few hours. Prep with a lip balm or scrub before applying to keep texture comfortable.
How long does NYX Matte Lipstick last?
About 4 to 6 hours through normal wear, longer if you blot and re-layer. It survives coffee and light snacking but will need a touch-up after a meal.
What are the best NYX Matte Lipstick shades?
Crowd favourites include Sweet Pink, Aria, Bloody Mary, Whipped Caviar, and Eden — there's a flattering nude, pink, red and berry across most skin tones.
Is NYX Matte the same as NYX Soft Matte Lip Cream?
No. Matte Lipstick is a traditional bullet matte; Soft Matte Lip Cream is a liquid mousse that dries to a velvet finish. The Soft Matte is more cushiony, the bullet more pigmented.

