Wish Lists & Guides

The skincare conversation pivots back to peptides, Westman Atelier hits real scale, K-beauty’s TikTok wave widens, mineral SPF finally feels wearable, and bonders take over hair.

Ulta signs the 15 Percent Pledge, Rare Beauty Soft Pinch goes truly viral, Pat McGrath keeps dropping editions, and a real lipstick comes back to the counter.

Barrier repair takes the conversation back from the acids, Charlotte Tilbury settles into life under Puig, bodycare gets the actives treatment, and inauguration week returns the lip to centre stage.

A year-in-review for 2020 — the year skincare ate makeup, Olaplex’s commercial run, the industry reckoning over Black-owned beauty, and the small-purchase economy that defined the year.

Ariana Grande’s R.E.M. fragrance launches, Black Friday and Cyber Monday go fully digital, comfort scents take over, vitamin C reaches saturation, and the beauty advent calendar arrives in the US.

Allure Best of Beauty 2020 lands, holiday gift sets arrive three weeks early, election-anxiety wellness goes vertical, and indie skincare keeps moving up the conversation.

Rare Beauty arrives at Sephora with a mental-health mission, NYFW Spring 2021 goes fully digital, Westman Atelier hits its stride, and skincare turns to barrier health.

Fenty Skin gets a four-week review, Glossier Play and Marc Jacobs Beauty quietly bow out, Kosas and Ilia define skin-finish makeup, and the Augustinus Bader cream takes off.

Fenty Skin lands at the end of the month, sunscreen finally comes correct, hair turns to bond-repair, and Pat McGrath gives us something to look forward to.

The 15 Percent Pledge, Pull Up for Change, and a beauty industry forced to look at itself — plus the lockdown skincare, hand creams, box dye, and quiet fragrances getting us through.